Event Planning DC

Website Redesign

Event Planning DC is an upscale special events planner and designer servicing areas throughout DC, Maryland, and Virginia. Inspired by the clientele’s unique vision and style, Event Planning DC will handle all the particulars up to fruition. Whether it be a wedding, corporate event, Bar/Bat Mitzvah, Event Planning DC will help procure a memorable event that you and your guests will truly enjoy.

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Our Task

The owner of Event Planning DC requested that we “clean-up” her existing website, making it mobile responsive and optimized for SEO. The site was built and coded through Word Press and had several outdated plugins which were breaking various functionalities. The website lacked natural flow and was challenging for users to navigate.

Our Solution

CPS and the owner of Event Planning DC strategized via telephone and email communication to determine what would improve flow and better represent their services. The owner had many beautiful images to add, so we were able to resize and replace those that could be better optimized. We brainstormed how to organize the gallery for improved viewing, keeping into consideration how the portfolio/blog integrates with it. We made plans to draft a “How To” to assist the client and her staff in familiarizing themselves with the backend functions of the admin panel so they can edit information as needed.

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Our Results

Working in sections, CPS was able to assist the owner of Event Planning DC in getting their website properly functioning by updating plugins and removing broken ones. We streamlined all the web pages for consistency and flow, so users can better navigate throughout the website, portfolio pages, and blog. With their wide selection of professional images to use, we were able to swap out imagery and add a hero slider and a logo/brand carousal. We added a captcha to help limit spam on the contact us page, and we reconfigured DNS issues when emails were getting bouncebacks. Lastly, we drafted a tutorial for staff to update images and content and make general layout changes when needed.

"Your team is friendly, extremely knowledgeable, and easy to work with, which is often rare working with techies. 😊 I know I have had you revamping our website for quite some time because in my line of work we need to appeal to the Millennials, Gen Z’s, Y’s, and whatever new ones come our way. With their short and even shorter attention spans, it has been challenging to find the right look and feel, but I think we are there! Thank you for being so open to my ideas – I am a creative visionary and have so many ideas in my head. Thank you for your patience and for being so accommodating. I am so happy with the way you were able to transform the initial site into the attractive one it is today!"

– Michele Palmer, Owner, Event Planning DC

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