Digital Marketing

Delivering Online Marketing Goals

Digital marketing is an umbrella of advertising methods and strategies to build your brands presence online for the sole purpose to sell your product or service. By approaching your customers where they are now - on the internet, using search engines, social media, and email it's a gateway for your business to expand and thrive. As a trusted Google Partner, certified in Google Ads, and an accredited Microsoft Advertising (formally Bing Ads) agency, CPS's digital marketing team can execute a comprehensive and unique plan for your business using a combination of services including website analysis and consultation, organic SEO, paid search advertising, and social media marketing. Consult with our marketing specialists to learn how we can boost your digital presence; our entirely in-house team of graphic designers, copywriters, and website developers works together to ensure you reach your online marketing goals.

Our Digital Marketing Process

Keeping up to date with the latest trends in the digital world is an ever-changing occurrence. CPS works with many clients who either have old, out-of-date websites that are not responsive or SEO optimized, or hacked with viruses due to missing plug-in updates, or websites that just need some TLC to give them a little more oomph. No matter the issue, call for a free consultation and learn how our services can help you.

Web Analytics

Have the leads from your website suddenly decreased? Do visitors spend time on your website getting to know more about your products and services or do they quickly move on to another site? Are users finding your website through relevant search queries? Our digital marketing team scrutinizes analytic data from your website looking for ways to improve your website and maximize your online presence.

More Info
Web Analytics

Search Engine Placement

Since our first creation of a website in 1991, CPS has witnessed the changes in the internet including the introduction of three popular search engines - Google, Yahoo, and Bing. The importance of website placement was quickly recognized and in turn the practice of search engine optimization (SEO) was popularized. CPS continues to closely monitor changes on the internet and within search engines. We will work to achieve top organic search engine placement for your website when developing a strategic digital marketing plan for you.

More Info
Search Engine Placement

Content Writing

There is a vast difference between digital and print marketing. Conveying your companies' digital message effectively is crucial when creating website content and online marketing materials. Our expert, in-house copywriters will create optimized content for businesses whom either don't have time or expertise to adequately market themselves using digital media.

More Info
Content Writing

User Experience (UX) Design

User experience design can either make or break the success of your brand or business. This is why the professionals at CPS take such great consideration in how users experience and interact with your product. We know how computer monitors and mobile devices display differently, enabling us to produce effective graphics for use in digital marketing and website design that not only engages visitors but turns them into new sale leads. Let CPS help showcase your company in a clear and efficient manner, ensuring your cyber presence gives your brand the authority it deserves.

More Info
User Experience (UX) Design

Search Engine Marketing

Utilizing paid search advertising campaigns like Google Ads, Microsoft Advertising, and other various social media outlets is essential in creating an all-inclusive digital marketing plan. As a certified Google partner, a Microsoft partner, and Bing accredited business our highly trained professionals at CPS will help you stay steps ahead of the competition in managing your online advertisements to increase targeted traffic to your website and generate new sales leads. We are continually monitored for performance, accreditations, and service.

More Info
Search Engine Marketing

Social Media Marketing

Grow your business by building relationships and increasing the traffic to your website through social media. With so many channels to choose from (Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube, and others) CPS can help you determine which is the best platform to utilize, set up accounts, and manage them overtime ensuring that you stay connected with your customers base allowing you to focus on your core business.

More Info
Social Media Marketing

Email Marketing

Stay connected with your existing and prospective clients in real-time by including email marketing as part of your digital marketing plan. CPS works with you to implement a promotional email strategy that conveys your message while staying in compliance with the Can-Spam act and avoiding SPAM filters.

More Info
Email Marketing