The world has entered an age that is fast becoming highly reliant on the internet for just about everything you can think of. These days, custom website services are gradually turning into a way of life. There are many free template programs which allow businesses to create their own sites however, often template sites will […]
Search engine optimization (SEO) is not a “quick fix,” and columnist Trond Lyngbø outlines ways in which this mindset can hurt businesses. In an online business environment that’s heavily dependent on organic search, the lack of an effective search engine optimization (SEO) strategy is detrimental to your growth and profitability. In this column, we will […]
Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot, sunny days! As long as Google doesn’t release an update or manually devalue your site, it is the time of year where you feel most able […]
Many business owners with websites think of website design and SEO as a one-shot deal: fix your keywords and your website and leave it alone to do its job. Unfortunately, SEO strategy is an ongoing project that must constantly be redesigned, tweaked and fixed to meet changing circumstances in the market and on the web. […]
CPS is busy with new projects! From our commercial and residential IT division to our in house graphic and web designers something exciting is always taking place. Our commercial IT specialists have been busy this summer with a variety of large projects including network and back up system installations for Michigan Transportation and R Concepts […]
The Web Development Team is hard at work on several projects which include:
Wingit's Website Redesign
Sundance Data Base Design
Pound Pool Plastering Website
Longton Law Website Redesign
MC Tree Website
Knife Country Database and Web redesign
Our Commercial Networking Team is finishing up the Wiring and Computer set up for the Pinckney Library and starting on wiring for the new building for Anchor Printing. While continuing to successfully navigate everyday networking emergencies throughout Livingston, Oakland and Washtenaw Counties for residential and commercial clients.
As we continue to grow our focus will continue bringing the highest quality products and services to both commercial and residential clients. If you are interested in Search Engine Optimization, Website Design, Networking, Cabling and Wiring or Computer Repair feel free to give the office a phone call today and talk to one of our experts - (810) 224-5252
First of all you will want to make sure that the content and text on the site are of quality. Your site can have all the “right” keywords in the world however without quality content people will not stay on your site and believe it or not search engines will find little value in your site overall.
It is important not only that you have quality content but that it is also unique to your site. Your site should provide content that is unique to your company and the products and services that you offer. A great way to ensure that the content is unique and relative is to create a blog and post about the industry happenings as they happen. This will also help as adding content to your site shows search engines that your site is up to date.
Each page within your site should be optimized for a keyword or phrase. Don’t overdo one keyword or phrase for the entire site. Come up with a combination of keywords and phrases relative to your goals and add them in to the pages of the website. Another thing to keep in mind is that you want common keywords however it is best to avoid the most popular keywords and aim for the middle ground. It will be easier to optimize your pages.
Make sure that your site is accessible to search engine spiders and screen readers. The more accessible the better when it comes to drawing traffic and rankings to your website.
When selecting a domain name think about the keyword phrase that best suits your business and incorporate that into the domain name you select. It is okay to use your business name just try to incorporate the keywords into the entire domain as well. Be sure the domain is easy to read, spell and say.
Tips are great when it comes to having a healthy website that functions well with search engines but nothing can beat experience when it comes to designing a website. Website developers are looking at a lot of data and trends when developing a site for you. They are also well aware of META tag needs and changes as well as incorporating key elements that are needed for better results into the whole website equation. It might cost a bit more to hire a web company to design your site but consider the time you are saving and the benefit you are receiving from their knowledge.
Longton Restoration Inc. - A Brand New Website!
Lake Chemung Association- Updated Website With User Friendly Additions!
Lift and Level - Brand New Website!
Sundance Inc - Perfect Taco - Data Base Project!
Comfort Blinds -Updates!
Glen Miller Home Inspections - A Brand New Site!
Atticus Health - A Brand New Site!
Link Fund - A Brand New Site!
Choates Grills - A Redesign and Update!
Look for these CPS web designs to go LIVE in the near future!
If you are interested in a fresh perspective on an existing website you own or are in need of a website to represent you give one of our associates a call today! 810-224-5252
Online businesses becoming aware that they need to have a presence to be successful in the economic business environment we are in. The question remains how? The answer to this question is search engine optimization. This includes a great detail of things such as a well designed, easy to use website that directly links key […]
The changes that have occurred throughout Google and other prominent search engines has made many people start to question the way they are doing search engine optimization. Again, it is one of those arenas in life where the old adages revolved around the phrase slow and steady wins the race continues to hold true. Many […]