Managed IT Services Including: Custom Built and Maintained Servers and PC’s, Disaster Recovery Support, Security Audits, and Networking.
Computer Support Company Services Include: Troubleshooting, Repair and Malware Removal
Custom Web Designs with Custom Graphics, Coding, and Web Hosting Services
Custom Software Solutions that Include CRM Software, Database Programming, Inventory Systems, and Custom Ticket Programs
Custom App Programing and Development for iPhone and Android Applications
Online Marketing Services (SEO) that Include Search Engine Placement, Keyword Research, Adwords Management, and Website Content Writing


Is SEO Dead, Or Is It Evolving?

2018-04-11 15:08:27


If you have ever Googled the phrase "SEO is dead," you probably stumbled upon multiple sites vehemently arguing one side or the other. The naysayers insist that the practice is dead, or at least ineffective, while advocates continue to swear by it. So what's the truth and is it still worth implementing? And if so, how can you properly implement SEO to be effective now and in the future?

For those who believe that SEO doesn't work anymore, here is some food for thought. SEO has changed a lot, and that's an understatement. But that doesn't mean the practice is dead or doesn't work. Digital marketing, and SEO especially, encompasses much more than just links and keywords. You need to consistently provide value in everything you do. Building a strong brand, providing valuable, attention-grabbing content, optimizing website layout and usability and creating a strong link profile, as I discuss here, need to work together if you want to be successful. Having only one of these elements won't get you the results you want.

That's good advice for anyone whose SEO attempts have failed and who have since joined the naysayers. If you want to do well online, you need to consistently be doing a better job than your competitors by providing searchers with a better user experience. That user experience should be optimized depending on the device your customers are using to access the internet.

While you need to consider different needs for different devices, some things will hold true across multiple devices. Online users usually head to the internet to solve their problems, and they want it done fast. And I'm not just referring to website load time. On a mobile device or desktop, create a clear layout and appealing design that clearly points users to what they are searching for. For example, if someone wants to know at what temperature water boils, don't make them scroll through 3,000 words of small text to find it. Try highlighting it in your design, or include a jump to a relevant link at the beginning of the article.

When it comes to digital devices, there is a deluge of internet-connected mediums -- such as voice search, smartphones, smart watches, iPads, laptops, Alexa, Google Home and more -- that have changed the way people use the internet. This increase in devices is what is being referred to as the Internet of Things. According to Jayson DeMers, with the rise of smart devices in homes, mobile and desktop are no longer the only two SEO realms that marketers must focus on -- residential is the third.

This third realm that Jayson talks about might be here sooner than you think. In the past, most devices provided an isolated experience that didn't truly feel connected. With the development of artificial intelligence, we are beginning to experience a more integrated and connected experience as AI is used to better understand how we interact and ideally improve that process. The ever-evolving practice of SEO may require marketers to optimize digital assets across devices to stay relevant and competitive in all three realms (mobile, desktop and voice search).

So, where does this leave us? For those looking to the future, remember that people looking for local services will click through more schema markup results. Content marketing efforts will become more important than ever, so it may be time to update your digital marketing strategy.

Original Source:

Original Author: Chris Foerster

Original Date: April 9 2018


News Stand


You are phenomenal! I really love your mock up! And I am usually so very critical... I see that my faith in you was well placed! You got all the information and categories on the landing page while maintaining serenity and classy professionalism. You really listened! Bravo!

Lake and Land Real Estate

CPS is a company that not only has the know-how to solve your computer and IT related challenges, but they are a company with integrity. My experience is that CPS provides the best solutions without trying to sell customers things they don't need. In addition, they are timely, efficient, and fun to deal with. I highly recommend CPS!

Rev. Don Weatherup
Pastor, Arise Church

Thank you for guiding us with our tablet programming. The staff is thrilled at how quickly they can perform their tasks now and how wonderfully responsive your team has been.

Scott Kiefer
Matrix Quality Services, Inc.

We've had a relationship with CPS since the onset of NurseTabs and the personnel has not only developed our apps, updates for them, and the NurseTabs website but has done so in a way that has helped NurseTabs grow our business. CPS has taken our creations and input and provided an end product that is exactly what we have asked for. It is apparent that their interest is customer driven, and has met our deadlines on every project.

Shawn Austin
AusQuinn LLC and NurseTabs

Special thanks to CPS in Brighton for all the work they have done on the network and website for us. CPS is fantastic to work with and if you find yourself in need of IT professionals I recommend you reach out.

Flat Land Games